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T.R.A.F.F.I.C. – Day Two

Posted on 27 October 2009   

Day two schedule:

9am – Breakfast

10am – Opening remarks from Rick Schwartz and Howard Neu

10:30am – Test Track “Shark Tank”

sharktank

From left to right: Michael Berkens, Rick Latona, Jon Waterman, Rick Schwartz, Michael and David Castello, Dr. Chris Hartnett

3 Investment Presentations:

  1. Kevin Wood of ByOwner.com asked for $150k in exchange for a 10% profit share. Kevin was seeking the investment to help grow his for sale by owner service, similar to BuyOwner.com. All panelists chose not to invest mainly because of the similarity to BuyOwner.com.
  2. Mark Michael of DevHub.com asked for $1mil in exchange for a 10% profit share. Mark was seeking the investment to help grow his automated domain development service. All panelists chose not to invest due to concerns with current investors and details shared.
  3. Daniel Dryzek asked for $1-2mil in exchange for a 20-40% profit share. Daniel was seeking the investment to expand his European domain marketplace, something similar to a Sedo. All panelists chose not to invest due to their own lack of knowledge on the Polish domain market.

12pm – Lunch and keynote speaker Rick Sanchez of CNN.com

keynote speaker rick sanchez of cnn.com

Keynote speaker Rick Sanchez

Rick discussed social media, Twitter and the change of TV and print to online.

lunch while rick sanchez speaks

Lunch while keynote speaker is talking.

1:45pm – Ad Networks and Traffic Quality

ad networks and traffic quality - traffic conference 09

Left to right: Alap Ghosh, Steve O’Brien of Click Forensics, Howard Neu, Adam Epstein of Ad Marketplace, Richard Sim of Anchor Intelligence, Adam Heimlich of Razorfish

3pm – Speed Networking

speed networking - traffic brooklyn new york 2009

We switched seats every 2 minutes for one hour. Did not make it to everyone.

4:30pm – Rick Latona’s Domain Auction

Top sale was Rio.com for $450,000.

For a complete list of sold domain names visit DomainNameNews.com.

rick latona auction crowd - traffic brooklyn new york 2009

9pm – Skenzo Party at Club Touch

club touch new york

No other party pictures. Some things should be left private.  :)


12 Comments

Comment by Morgan
2009-10-27 20:42:46

Sounds like a great day! Great sale for Rio.com!! Once again – wish I was there :) Enjoy the festivities tonight and say hello to everyone for me!

 
Comment by Mojito Recipe
2009-10-27 20:44:54

Never heard of Rick Sanchez.

Comment by Chef Patrick
2009-10-28 14:34:03

Me neither, lol. From my understanding he was very popular with the whole CNN race to a million Twitter followers.

 
 
Comment by Ryan Young Subscribed to comments via email
2009-10-27 20:54:53

Looks like a good time. Did they have those three “Shark Tank” presentations pre-determined or did they run out of a time for others?

Comment by Chef Patrick
2009-10-28 14:35:01

Pre-determined. There were four total but one did not show.

 
 
Comment by theoretical Subscribed to comments via email
2009-10-27 22:14:38

Curious what issues there were with DevHub? Kinda disappointing that none of the selections got funding. Sounds like they overshot a bit maybe, but it seems like those issues should have been filtered out in the prescreening that they did.

Thanks for the update.

Comment by Randomo
2009-10-28 08:05:57

@theoretical: DevHub sounded like an interesting prospect, but their staff member wasn’t very effective in presenting the case. Anyway, before the session started, Rick or Howard or somebody predicted that it would take three years for the “Test Track” idea to really hit its stride, and I think he was right – the brave guys who made their pitches today will help future presenters be better prepared for the challenges they will face in making their business case.

P.S. I sat next to Chef Patrick himself at a Skenzo party poker game last night. Next time he raises my blind, I’m comin’ after him! :)

 
 
Comment by Pimp Jason Subscribed to comments via email
2009-10-28 01:36:57

Good job covering this Chef, we need more party pics bud!

Comment by Chef Patrick
2009-10-28 14:38:11

I personally didn’t take pictures because I wanted to sit back, enjoy and give people their privacy with drinking.

 
 
Comment by PrizeLive.com
2009-10-28 02:10:09

Looks like a great time! Keep us updated.

 
Comment by Jessica
2009-10-28 05:54:43

thanks again, chef. looks like everybody’s enjoying their seats.

don’t know Rick Sanchez, but with a CNN man coming into the TRAFFIC picture, it means something. good for the industry.

now i wish i could attend TRAFFIC in the future. something exciting being with birds of the same feather. :)

Comment by Chef Patrick
2009-10-28 14:40:53

AS I mentioned to Mojito Rick Sanchez was very popular with the whole CNN race to a million Twitter followers. Also Rick Schwartz has a relationship with CNN, he sold them iReport.com for $750k.

You should definitely try and make a show when you can. It’s worth it!

 
 

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