I had to post this, it was just too interesting not to.

Virginia resident Jennifer Thornburg has officially changed her legal name to CutoutDissection.com. When asked why she decided to change her name this was her answer.

“I changed my name in order to raise awareness about the six million animals that are killed for dissection each year. These animals suffer painful deaths and their bodies are then used in labs when computer stimulations, diagrams, or 3D models could be used instead. Cutting up animals in school sends the message to students that an animal’s life is worthless. I don’t think that’s a message teachers should be sending. With so many cheaper, more educational and humane ways to learn, there is no reason for students to be dissecting in high schools today. I hope to raise awareness on this subject, and to cause teachers and students to say no to dissection, and yes to alternative ways to learn anatomy”.

I stumbled upon this article on CNN then followed to the source, click here to read the entire story.

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If your domain was said over the radio, would everyone that heard it be able to spell it out? With over 100 million domain names currently registered, it is becoming increasingly important to focus on the memorability and pronounceability of the domain name in question.

The “radio” or “phone” test is a quick way to test any potential domain name and may save you some additional money and headaches down the road. To administer the test, simply mention your domain to a friend and see how they would spell it out. For example, if you have the domain scheck.com and you mention it to a friend, it could be spelled shek, schek, sheck, etc. Ever wonder why phone numbers on radio commercials are mentioned so many times? It is because they are hard to remember, especially if they contain several different numbers. The same applies to domain names. The easier the name is to spell, the more likely someone will be to type in your domain name on their home computer and visit your website to ultimately convert.
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Just like a real kitchen the head chef cannot do everything on his own. If you run a successful blog then you know what I mean. It is not easy manufacturing quality articles on a consistent basis.  In fact it is my goal for us to create at least one or two articles a day. For this reason I have opened up my kitchen to the Sou-Chef program.

So far I am extremely happy!  Last week this program produced two quality articles. The first article, “Short Domains – Both Sides Of The Coin”, was created by Reece Berg, a highly respected expert with four letter domains. Reece has already sold over 3,000 domain names this year. His most recent purchase which really excites me is LLLL.com. Yes, the real one! He just purchased it last week for $7,800 I believe. He is working on the site now and will be launching it very soon. The second article, “What Makes A Premium Domain”, was created by Jordan Brown, owner of DomainApple.com.  Jordan has been domaining since 2003 and has bought, sold and brokered roughly 1,000 domain names. His site will soon be adding a state of the art auction application.

I am accepting applications for the Sou-Chef program as we speak. Qualified applicants must have a strong knowledge in the domain industry, be a proficient writer, own domain names and have profited from the domaining business. If you are interested please use the contact link in the menu to submit your information.

Before you ask what is in it for you, here is the answer. Writers will be allowed a small bio section under Who’s Cooking promoting their main site. Writers will also be given their own category for articles and allowed to sign articles with their main site.

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Hello to all at of the DN Kitchen readers…

First of all, I wanted to thank Patrick for having me here at this “stew pot” of the domaining industry. I am usually uncomfortable in the kitchen, but I think I will feel a little bit more at home in this one. I will be writing articles regarding many aspects of domaining, including my expertise, domain sales and investing. Hope you enjoy my articles and if you have any questions, comments or would just like to chat with me, feel free to contact me at Jordan@DNKitchen.com. I will get back with you as quickly as I can. Also, you can check the “Who’s Cooking” section to read my bio.

What Makes A “Premium” Domain Name?

After visiting several domainer forums, more specifically the appraisal threads, I have noticed many members posting domains for appraisal that should have been avoided, dumped or never registered in the first place. This led me to believe that many domainers both new and old alike, need to be reminded of what it takes to have a quality “premium” domain name. I have compiled the following list of things to keep in mind when preparing to buy or register a domain name, all of which I will explore in more depth below.  This list is in no particular order.
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Speak Your Mind (5)

This was just too funny yet genius not to share. I think by now everyone knows Rick Schwartz for his high end domain sales, T.R.A.F.F.I.C events and countless other things he has done for the domain industry.

But did you know he was a marketing genius?

I do not have the full story on how these came about. It could have been Ricks idea or a marketing plot from Bobbleheads.com. Whomever thought of it, I love it. Bobbleheads were handed out to 250 of the event attendees. They also have another 250 for sale at Bobbleheads.com just in case you want to buy one for $22.95.  Get one now if you want, this is a  limited edition of only 500 and 250 were already given out.

Who knows, maybe I will create a domain chef for myself. 

Sarcasm Warning!!!
I am not referring to Rick Schwartz in the title but his bobblehead.
Sources for this article are DomainWeek.com and Bobbleheads.com.

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