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Domain News Episode 21

Posted on 03 July 2009   

This week’s video is sponsored by WhyPark.com and Domainvestors.tv.

I need your help. Do you like Tia (whypark model), Monica (domainvestors model) or would you like for me to keep searching? Please comment below or send me an email, your vote will help determine my new video assistant.

If you did not catch last week’s video episode you can check it out here. This one was Elizabeth’s last video :(

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The Importance of Anchor Text in SEO

Posted on 01 July 2009   

The following article is a guest post by my friend and fellow domain blogger Morgan Linton of Domainvestors.tv.

When developing a domain, good SEO can go a long way towards generating consistent traffic and revenue. While search engine algorithms are changing all the time, there has been one methodology that continues to dramatically improve search engine placement - anchor text. The great thing about anchor text is that this technique applies to hand-coded websites and blogs alike. If you aren’t an HTML-wizard and instead use a tool like WordPress to develop your domains - this technique will work exactly the same way.

The idea behind anchor text is simple, however a bit of research must be done on your part to make sure you are using anchor text as efficiently as possible. The basic idea behind anchor text is to place links to carefully selected keyword phrases that you would like to rank well for in search engines. An example would be writing a blog post about fishing and including a link in your post to “Catch a Fish” which then leads either to another post that you’ve written or a highly accredited website about fishing.

Search engines rank websites higher when they have keywords that are linking to content that the keywords themselves describe. This makes sense since the web visitor will get more value from a keyword phrase if they have the ability to click it to learn more. Many web developers overlook this step and instead repeat the same keyword over and over in their text. While keyword repetition is a good strategy, having linked keyword phrases will go much further in the SEO-game.

So how to do you know what keywords to use? Using a tool like the Google Adwords Keyword tool can help you determine exactly which keywords are the most popular related to your subject area. Using my fishing example - you know that “Fishing” is one keyword you want to use as anchor text, but what related keywords are the most popular? By entering the word “fishing” into the Google Adwords Keyword tool you will see what the most popular search terms are related to fishing. I usually take the top ten and try to have at least one piece of anchor-text related to these keywords somewhere on my sites.

Anchor text is a great way to improve your SEO while providing your visitors with even better access to information. Whether you are developing a mini-site, a complete website, or just a simple blog post anchor text will help rank better and get more visitors to your domain.

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Comic Strip #40

Posted on 28 June 2009   

Seems like Google is doing a little bit of everything.

google comic strip 40

Here is a link to last week’s comic strip in case you missed it. It was “Hard Core Domainer Leaves For Vacation”.

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Domain News Episode 20

Posted on 26 June 2009   

This is Elizabeth’s last video with me. Make sure to watch to find out why.

This week’s video is sponsored by WhyPark.com. Great resource for taking your parked pages to the next level, check it out for yourself.

Links:

If you did not catch last week’s video episode you can check it out here.

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Aftermarket.com Auction Results - DRT09

Posted on 25 June 2009   

It’s official, Aftermarket.com’s Domain Roundtable 2009 auction is over. Grand total with 92 domain name sales is $580,974. Highlight of the auction was the sale of Contests.com for $380,000.

The below results are directly from Aftermarket.com.
(more…)

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